I hope that you had read my previous post of Basic Blogger SEO optimization If you haven’t then read it now or later because it’s an advance blogger SEO tips.
So in this post, I will mention some of the important factors for your blogger SEO to increase your Blogspot blog ranking in search engines.
This Post is About:
- Optimizing Heading For SEO
- Optimizing Label for Good SEO
- Optimizing Comments For SEO
- Meta-Tags For Posts
- Title Optimization
- Archives optimizing
- SEO Plugin Blogger
Advance Blogger SEO Tips 2018, SEO for Blogger Blogspot
By Default, The heading tag of the blogger post title is H2 or H3, which is not good for SEO because the search engine doesn’t give more Importance to H2 or H3.
These H2 and H3 is suitable only for widgets such as popular post, Archive e.t.c.
So what we have to do is to set the heading tags for widgets to H3 and H1 for Post Title.
How to check H1, H2 and H3 tags?
Just open a particular post of your website and view the page source of your website page by pressing CTRL+U and search for the post title that you have kept for the post.
As you can see in this photo, I have changed the heading tag from H3 to H1 for the post title.
If it is H2 or H3 then you can change it to H1 by:
- Going to bloggers, edit template
- Search post-title entry-title
- As you can see in the photo the heading tag for the title is H3, so all we have to do is just set it to H1.
Now same like this, put the h3 tags for your widgets, how to put?
- Suppose you want to Optimize this widget Popular post.
- Search for the widget Popular Post in your HTML template,
- Once you found it, check the Heading tag for this, if it is H2 put it to H3 or H4. So the search engine doesn’t give importance to this widget instead of your post.
Optimizing Labels for better SEO
It’s very important to optimize bloggers label because if we don’t optimize label of our blog what happens is, whenever search engine crawler comes to our site and sees two same URLs of a post [one is from the home page and the second from the Label]
Then the crawler considers it as a duplicate content. Because the URL is repeated two or more time in your blog.
Remember the Search Engine Crawler or spider only want one post URL in a blog.
How to Optimize Label:
- Go to Blogger, Edit HTML
- Search for Label.url
- Once you found it just put this at the last rel=tag.
- Check the photo
If we put Rel=Tags on labels, then the search engine crawler will think it’s a tag, not URL.
That’s it for labels
Bloggers Comment Optimizing
It is also necessary to optimize because people often try to spam on your blog and try to get backlinks from your blog. So you have to optimize comments by:
- Going to Edit HTML
- Search for createlinkurl
- And put the following tag rel=’external nofollow’
- Check the photo
By putting this tag we’re enabling the search engine crawlers to don’t follow external links which are in the comments section.
So the crawlers will not give importance to those comments.
Post Meta-tags for Bloggers Blog
This tag helps the search engine to know what your blog post is about. By putting these tags there are chances to rank high.
So to put these tags:
- Login into your blogger.
- Choose your blog.
- Go to template>>edit HTML.
- And find the code <b:include data=’blog’ name=’all-head-content’/>
- Now past the following code below the above code (<b:include data=’blog’ name=’all-head-content’/>).
<b:if cond=’data:blog.url == “PAGE-URL”‘>
<meta content=’PAGE-DESCRIPTION’ name=’description’/>
<meta content=’PAGE-KEYWORDS’ name=’keywords’/>
So in Page-URL put your post URL and on PAGE-DESCRIPTION put the post description and on the Page-Keyword put your main keywords 3 to 4 keywords separated by a comma (,).
Repeat this for each and every blog post.
That’s it for Post meta tags.
Blogger Post Title Optimization
Optimizing Post title has a great impact on SEO and will attract the user to click on your site. For example: if someone searches Best Candy Shops on Google and your site came up like this on google:
Yoursite-Name–Best Candy Shops
What I mean to say is your site name must come after the Best Candy Shops because the user is searching for Best Candy Shops not for your website just like this:
Best Candy Shops-Yoursite-Name
So this will get your sites more click which results in better ranking. By default, it’s not optimized by blogger so we have to do it manually by:
- Going To Edit HTML
- And search for title><data:blog.pagetitle/></title>
- and replace it with
<b:if cond= ‘data:blog.pageType == "index"’><title><data:blog.title/></title><b:else/><title><data:blog.pageName/></title></b:if>
Now the individual pages will have post title itself.
Archive Optimization for Blogger
If you have added this Archive widget in your blogger than it is necessary to optimize blogger Archive because it also affects SEO rankings same like I had explained in Comment Optimization it makes content duplication problem.
You can optimize this by:
- Go to Blogger
- Template >> HTML >> Proceed
- Now Find Below Line Of Code in Your Template
<a class=’post-count-link’ expr:href=’data:i.url’>
Just replace the above code with this one:
<a rel=”archives” class=’post-count-link’ expr:href=’data:i.url’>
Save the template and you’re done.
Seo Plugin For Blogger
This is kind of a Blogspot SEO plugin, which will help search engine crawler to quickly understand what your website is all about.
Just copy all the below code and paste it in your blogger Head section of HTML, and make sure that you have changed the content section with your information.
<!– SEO Plugin For Blogger –>
<b:if cond=’data:blog.pageType == "index"’>
<title><data:blog.pageName/> – <data:blog.title/></title>
<b:if cond=’data:blog.metaDescription != ""’>
<meta expr:content=’data:blog.metaDescription’ name=’description’/>
<b:if cond=’data:blog.pageType == "archive"’>
<meta content=’noindex, nofollow’ name=’robots’/>
<b:if cond=’data:blog.pageType == "index"’>
<b:if cond=’data:blog.url == data:blog.homepageUrl’>
<meta expr:content=’data:blog.title’ name=’keywords’/>
<meta content=’index, follow’ name=’robots’/>
<b:if cond=’data:blog.pageTitle != data:blog.title’>
<meta expr:content=’data:blog.pageName’ name=’keywords’/>
<meta content=’GOOGLE VERIFICATION CODE’ name=’google-site-verification’/>
<meta content=’BING VERIFICATION CODE’ name=’msvalidate.01’/>
<meta content=’ALEXA VERIFICATION CODE’ name=’alexaVerifyID’/>
<meta content=’YANDEX VERIFICATION CODE’ name=’yandex-verification’/>
<meta content=’global’ name=’distribution’/>
<meta content=’1 days’ name=’revisit’/>
<meta content=’1 days’ name=’revisit-after’/>
<meta content=’document’ name=’resource-type’/>
<meta content=’all’ name=’audience’/>
<meta content=’general’ name=’rating’/>
<meta content=’all’ name=’robots’/>
<meta content=’en-us’ name=’language’/>
<meta content=’USA’ name=’country’/>
<meta content=’Facebook Insight ID here’ property=’fb:admins’/>
<meta content=’@twitter.com/WhoWantStuffs’ name=’twitter:site’/>
<meta content=’@WhoWantStuffs’ name=’twitter:creator’/>
<meta content=’WhoWantStuffs’ name=’author’/>
<meta content=’firstname.lastname@example.org’ name=’email’/>
<link href=’https://plus.google.com/106743205711575167635/about’ rel=’author’/>
<link href=’https://plus.google.com/106743205711575167635/posts’ rel=’publisher’/>
<!– SEO Plugin For Blogger ends–>
Just add your information in the content section, it will be very helpful for your Blogspot platform to rank high in search engines.
So, this is the complete SEO optimization for your Blogger’s Blog But this was an advance SEO Optimization tips for you to implement in 2018 or beyond.
If you implement this SEO tips, it may take up to a week to have an impact on your SERPs ranking.
I recommend you to implement this tips one by one because this will help you know which tip has a great impact on SERPs ranking.
That’s it, feel free to ask.